News & views

It's striking that today's resignation by TSB CEO Paul Pester seems to be down at least as much to his public handling of the bank's IT problems as the IT problems themselves.  Since first suffering huge operational problems in April when migrating customer data to a new platform, TSB has still not got all its IT systems back on track. Many customers' finances have been thrown into disarray as they've been unable to access their accounts and had money go missing. There's no doubt the IT problems have been enormous. But it's also apparent that ...

We’re excited to have been commissioned by Brent Council to drive a place marketing campaign to attract expanding businesses to the north-west London borough. Our focus is on the three locations within the borough with the greatest economic growth potential: Wembley, Harlesden and Kilburn. The marketing drive is part of a wider programme of economic development led by ...

I've never thought of Richard Madeley as a hard-hitting interviewer before. But he wasn't going to let Defence Secretary Gavin Williamson off the hook without answering a straight question this week about his comments that Russia should "shut up and go away" following ...

Sainsbury's CEO, Mike Coupe, learnt one of the most basic media interview lessons the hard way this week: make sure you know when the camera's on! In case you missed it, while waiting for his ITV interview about ...

Intralink — the international business development consultancy specialising in East Asia — has appointed us to lead a long-term, full-service marketing programme to raise awareness of the company’s expertise. This follows a series of initial projects which we delivered for the company over the last six months. Intralink’s mission is to make commercial success in overseas markets fast, easy and cost effective for its clients. It enables companies to grow their business in China, Japan, South Korea and ...

I've just read an article by Mark Schaefer which is spot-on. He talks about his favourite 'branded content' — a promotional video from North Face which has had over 8M views. His most important point is: "People don't give ...

TK Associates is delivering a communications campaign to support ecommerce tech firm Sellerdeck as it implements important changes to its business direction. We’re providing messaging advice, creating content and delivering direct marketing and email marketing services to ...

Oxfam’s reputational debacle continues to unfold following the prostitution scandals in Haiti and Chad. What do you think we can learn from this about how to behave in a crisis? Five points jump out at me ....

I received a bizarre crisis enquiry the other day. Is it just me, or is this an extremely strange way for an international airline to ...

This Harvard Business Review article has an important message for all organisations. It's main point is that an organisation's core purpose should come first. It's the reason it exists. It should be a big, clear, enduring mission which ...