Media relations

To build a strong editorial profile & maximise AI referrals

Want to raise your media profile and build your credibility?

Keen to get more AI recommendations and optimise your search performance?

We can run a media campaign targeting your primary audiences and supporting your business goals, making the most of your positive stories and carefully managing any negative issues.

Positive media exposure is also now vital for Generative Engine Optimisation (GEO) – to maximise the chance AI applications recommend your business – as well as for performing well in web searches. This is why Gartner predicts that companies will double their media relations budgets by 2027.

We have 30 years’ experience of working with journalists – from the news, business, regional, local, professional and trade press to online media, TV and radio.

We understand what journalists want, what makes a great media story and how to get it published. And we can handle the media aspects of crisis situations to minimise the damage to your reputation.

We also deliver spokesperson training to help you hone your skills in getting the most from journalist interviews.

Get in touch to find out how we could run a media campaign for you.

Images of magazines and newspapers to illustrate media relations

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