News & views

We’ve been appointed to deliver a long-term media relations campaign for Intralink, a fast-expanding business development consultancy that specialises in international markets.

We’ve been supporting Intralink for several years, delivering marketing strategy, messaging advice and a content marketing programme. And the company has now commissioned us to run an additional campaign – led by our editorial specialist Rebecca George – to raise its profile via the UK media.

Through this new campaign, we'll provide ...

We've had a busy few weeks, managing the communications aspects of an important company acquisition.

As we announced yesterday, international business development consultancy Intralink has bought Singapore-headquartered market expansion specialists Orissa International.

The acqusition immediately ...

I’ve just rediscovered a fascinating article by Steve Martin of Influence at Work – the ‘science behind business success’ people. It summarises a research exercise addressing the matter of, when trying to persuade people of the merits of a product or argument, how many reasons you should give.

I came across an entertaining animation illustrating the ‘Universal principles of persuasion’ from Robert Cialdini, Professor of Marketing at Arizona University. It is itself highly persuasive and has clear implications for many sales, marketing and communications campaigns.

We're enjoying working with the team at Vermillion Coaching – led by Kate Bowes Renna – to help the company get a focused marketing programme off the ground.

Vermillion Coaching empowers professionals where their confidence or communication is holding them back, by providing clear, practical, fun tools and techniques.

We’re undertaking one of our Kick Start marketing planning exercises and have just ...

We've kicked off a property marketing campaign for The Sussex Exchange - a restaurant, cinema and conference centre in St Leonards-on-Sea that's just become available to buy or let.

The striking contemporary property spans 9,000 sq ft over two floors and sits in a 1.6-acre site in a scenic countryside setting, with panoramic views over ...

I'm pleased to see I'm quoted in the Financial Times today on why CEOs should be active on LinkedIn to help grow their brands and their business.

This interesting article highlights that 30% more CEOs use LinkedIn than five years ago, and there's a strong consensus amongst the specialists interviewed that it can be a powerful platform - if used wisely. The piece includes views from me about how, as well as ...

The Design Council has appointed us to help launch a programme of support to enable local authorities to develop ‘design codes’ to steer the development of attractive, sustainable places where people are proud to live, work and invest.

The Design Council is the UK’s national strategic advisor for design. An independent, not-for-profit organisation incorporated by Royal Charter, it champions the ability of design to make life better for all. The organisation is supporting the Government's ...

We're super-proud of our client Intralink for having been judged by the Government as the UK's most successful small/medium professional services company for providing its services to clients all around the world.

The Government's Department for Business & Trade has awarded Intralink a well-deserved ...

We’re pleased to be delivering a media relations and marketing campaign for a prestigious Government initiative to help UK tech companies expand in Asia Pacific.

The UK-APAC Tech Growth Programme is being run by international business development specialists Intralink on behalf of the Government and provides free and subsidised support to help ambitious companies expand in 11 countries across the region.

We’ve been appointed to market this initiative to British innovators in high-growth fields including ...