We’re enjoying working with the team at Vermillion Coaching – led by Kate Bowes Renna (below, right) – to help the company get a focused marketing programme off the ground.

Vermillion Coaching empowers professionals, who are being held back by confidence or communication issues, by providing clear, practical, fun tools and techniques.

The company has a particular specialism in helping professional women overcome obstacles and reach their full potential.

We’re delivering our Kick Start marketing planning exercise and have just facilitated a lively workshop with Kate and her colleagues to explore the company’s values, business goals and target market.

We’re working on the firm’s brand positioning and developing marketing messages to help it stand out from the pack.

‘Creatively quirky – but rooted in science’ is a theme that emerged which we like and captures the company’s ethos well.

We’re also identifying the most effective marketing strategy to take the business to the next level.

We’re looking forward to seeing Vermillion Coaching’s marketing come to life to enable the company to bring its creatively quirky approach to more and more clients over the coming months!

See more on our Kick Start marketing planning service and our work with small and medium businesses.