Digital communications & the benefits of criticism
I blogged the other day about how you can’t control what people say about you – especially in this digital age – but that you can and should influence it. So my attention was caught by another blog post this morning which, on the surface, presented the opposite view.
Social media & the unleashing of corporate personality
It’s striking how dramatically social media are changing the types of company communications that are really effective. Informality is the big driving factor, enabling enlightened businesses to let their corporate hair down somewhat to good effect.