Southern Health: How not to handle a crisis
The beleaguered Southern Health NHS trust has been lurching from tragedy to farce – with the deepening of its on-going crisis appearing largely of its own making. And its account of its actions this week have only caused further damage to its reputation.
Public consultation tip 8: Genuinely listen!
The eighth in my Top 10 Consultation Tips series is genuinely to listen to people’s feedback - and see how this can improve your scheme.
Public consultation tip 7: Be ready to be grilled!
The latest post in my Top 10 Consultation Tips series is about being mindful that, unless your proposals are extremely straight forward, you’ll not just be collating people’s views but answering their questions too.
Public consultation tip 6: Set your boundaries
This next post in my Top 10 Consultation Tips series deals with the importance of being clear from the outset about the boundaries of your consultation.
Branding blunder
How amusing to see a photographic company - with the strapline 'image is everything' - promoting itself with such a terrible photo!
Public consultation Tip 5: Be accessible!
As the latest in my Top 10 Consultation Tips series, my fifth tip is: be as accessible as possible to your consultees.
Thomas Cook’s reputational crisis – too little, too late
The tragic case of the two children killed by a faulty gas boiler on a Thomas Cook holiday is a classic example of a corporate (as well as personal) crisis that's been hugely magnified by being handled abysmally.
What’s the physical experience of your brand?
With some rowdy friends round for dinner last Saturday night, we put on - as we usually do - some of my old vinyl records. (Too loudly, according to the kids trying to sleep upstairs).
Public consultation Tip 4: Be clear!
As the next in my Top Ten Tips series, my fourth maxim for running a great consultation is to be clear. An obvious one, right? But it’s where so many consultations fall down.
Public consultation Tip 3: Be inclusive – within limits
As the latest post in my series of top 10 tips for running an effective public consultation – many of them learnt the hard way - here’s Tip 3: Be inclusive – within limits.