TK Associates has been hired to support the business expansion and development plans of a BMW and MINI dealership group.

Chandlers BMW is pursuing bold plans to consolidate four of its branches into a multi-million pound, landmark new development near Worthing on England’s south coast. It has also drawn up proposals for a high-quality housing scheme to replace one of its existing sites.

Its plans are being strongly contested by segments of the community opposed to commercial development in the area.

The company has hired us to help create and promote a compelling case for its development ambitions. The agency is focusing this case on the firm’s considerable economic contribution to the area and the job creation potential of its expansion plans – two crucial factors which to-date have received little or no public attention.

We are also advising on stakeholder liaison, media handling and crisis communications.